Welcome to My Media Kit


As an investor and as a financial blogger and educator, my passion lies in making real world observations about consumer preferences and behaviors that unlock money-making opportunities. I’m a believer that anyone can learn to invest, and I enjoy helping people decipher the business news of the day with a mix of common sense, industry perspective, financial analysis, and a sense of humor.


I’m available to journalists, whether they are looking to make sense of the breaking news of the day or explore an issue deeper in longer format.

You can find my commentary in business publications like the Wall Street Journal and Barron’s, mainstream press outlets like the New York Times and CNN.com, as well as specialty trade publications such as Women’s Wear Daily.

I love a good conversation – including on a podcast! And I am an experienced interviewer who has conducted hundreds of expert interviews on platforms like Guidepoint, AlphaSense, and Gerson Lehrman, as well as moderated panels on a variety of investing topics.

Please don’t hesitate to reach out if I can help you fulfill your content creation objectives. Reach me at berna@hedgefundgirl.com or call/text 917-561-9299.

Why choose me


Expert Knowledge: Nearly thirty years of experience covering the consumer and media industries gives me a broad understanding of the trends shaping businesses today, as well as a historical perspective to contextualize today’s events.


Engaging Storytelling: I have a knack for simplifying complex financial concepts, making them relatable and engaging for your readers, listeners, or viewers.


Cultural Literacy: Consumer and media businesses are inherently linked to our culture, now more than ever, in a digital world where social media connects us at lightning speed. Investing doesn’t have to be dry and boring. Linking investing analysis back to the topics that people are talking about makes for not only engaging content but also profitable idea hunting.


Diverse Viewpoint: Not one to subscribe to groupthink, I offer an independent and unbiased perspective. After decades of often being the only woman in the room, I’ve realized that I don’t always analyze situations the same way as the men around me – and quite often those female insights prove to be my “investing superpower.”

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